SU Business Model Cup HT 2018
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SEB's Business Model

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By: Guzal Toktieva

    Technology has a critical appeal on the way banking and financial services are conveyed. SEB should combat the technological failures to provide fulfilling customer experience and services. Additionally, potential strategy for growth can be achieved through fulfilling needs of its mortgage customers. Accordingly, SEB has all resources to contribute to the improvement of a society. For instance, SEB has a great capacity for innovation, it possesses a substantial knowledge in digitalization, cultivates talents and competences as well as incorporates sustainability into its processes.

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