SAVE THE DATE - SAVE THE DATE - Improvement of sustainable clothing consumption & production

Our goal is to make clothes that are rewarding to have for as long as possible.

We embroider the date of purchase on our clothes.

The date is a challenge to make it last and designed to make the clothes increase in value over time.

The date has also proven to sparks curiosity from people who see it. This is the perfect opportunity to spread awareness about the concept and eventually shift the way we consume clothes.