Nordic Zish
38
Our business idea is to introduce a new beverage with an alcohol volume below 2.25% to the Scandinavian and more generally, the Northern countries market. We are looking into developing a beer like drink, which is mixed with fruit juice/lemonade. We propose a proudly Scandinavian refreshing and sweet beverage, that reflects the authenticity and lifestyle of the region.
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Found a market with few alternatives today. Perfect to have an alternative between beer and lemonade
Literally the best Idea I have every heard!! Great innovation, idea and such a diverse group!!!
Very very good idea, as a french I love to have wine but the to lower the alcohol level often comes with sacrificing the quality and/or quantity. With a beverage like this one, no more frustration and no need to eat with it ! A perfect fit for all my summer nights !!
That an interesting idea, I refuse myself to buy 3.5% beer at the market and there is no Systembolaget near to my home. I know the taste and not gonna satisfy my desire to drink beer. However, if I can choose an alternative which will give me a bit o alcohol to relax and don't taste like 3.5% beer definitely I am a potential customer.
Great idea. Would definitely see a market opportunity for this product in Scandinavia.
Awesome idea! Best of luck
cool ide and very interesting
Swedish market needs a drink like this and I think you guys are on the right track. Come up with crisp marketing communication and an amazing taste then I'll certainly enjoy your product.
Amazing idea! Is it supposed to be a "Radler" in the end? You don't mention the word in the whole description, which is why I ask. In my home country Radler is a really popular summer drink. But also loved by people who want to consume less alcohol or drivers throughout the year. Get it ready until summer and I will be your first customer.
Very interesting idea and I would love to have one of your drinks once it is developed. Have you thought about how you are going to tackle the seasonal variation in demand for these drinks?
Great idea! Have you looked into the successes of American kombucha manufacturers? Could be a good area to check out, especially when selling yourself as a healthy drink alternative.
Interesting idea! A question: why go for a low-alcohol product instead of a non-alcoholic product? Is there market research to suggest that one is more popular than the other?